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NPR’s Ethics Handbook is organized round 10 sections that focus on the core ideas that drive our journalism. There are discussions and steering concerning the position and correct use of social media throughout. This special section collects the discussions and steerage about social media. It begins with a basic discussion about excellence in social media practices, and moves on by means of essential subjects similar to respect, honesty and accuracy. There is some overlap between sections, which should not be shocking given the way social media have spread through our culture. 5 years later, NPR journalists are energetic on social media and people rewards and dangers aren’t new or unfamiliar any more.


The truth is, one unpleasant facet has develop into all too familiar: Whereas NPR journalists usually get pleasure from their interactions with the general public on social media, they've additionally been the targets of abuse on Twitter and other platforms. We’ve added new guidance on methods to handle such conditions. But at the same time as new social media tools and challenges pop up, and as old ones evolve, our core rules still drive the best way we should conduct ourselves in the digital world. “Conduct yourself online simply as you'd in some other public circumstances as an NPR journalist.


Deal with those you encounter on-line with fairness, honesty and respect, simply as you'd offline. Confirm information before passing it alongside. Be honest about your intent when reporting. Keep away from actions that may discredit your skilled impartiality. Though the core rules haven’t changed, we’ve gone by the entries about social media and up to date them where we felt it was obligatory.



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For comparability functions, the 2012 variations are right here. Because the social media panorama is consistently altering, there will certainly be extra updates in coming years. We’ll additionally proceed to put up steering within the “Memmos” that are connected to the Ethics Handbook. The Ethics Handbook and the social media guidance in it are living paperwork.


We invite options and welcome feedback. Social media platforms are great instruments when dealt with correctly. Social networking sites, akin to Fb, Twitter and Slack have develop into an integral part of on a regular basis life for people world wide. As NPR grows to serve an viewers that extends well past radio listeners, social media are an more and more necessary way of connecting with our audiences. Correctly used, social networking sites may be worthwhile parts of our newsgathering and reporting kits because they will speed analysis and rapidly prolong a reporter’s contacts. They're additionally helpful transparency tools — allowing us to open up our reporting and modifying processes when applicable.


We encourage our journalists to reap the benefits of them. However reporting in social media areas requires the same diligence we exercise when reporting in different environments. When NPR bloggers submit about breaking news, they do not cite nameless posts on social media websites — though they might use info they find there to guide their reporting.


They carefully attribute the knowledge they cite and are clear about what NPR has and has not been able to confirm. When NPR correspondents go on the air they may mention discussions they’ve seen on social media sites as reflecting in part the tone or mood or normal reaction to an event. But they understand that is not the identical as a scientific survey of public opinion or a substitute for the type of in-depth reporting that results in a deep understanding of a subject.


And all NPR journalists perceive that to get the most out of social media we need to know those communities. So we respect their cultures and treat those we encounter on-line with the same courtesy and understanding as anyone we deal with within the offline world. We do not impose ourselves on such sites.


We're visitors and behave as such. Phrases matter. Attempt to strike the fitting tone. NPR has all the time tried to be engaging, entertaining and informative - while being civil. We’ve never shouted at our company. We seek solutions, not confrontations, once we conduct interviews. We're agency after we should be, but never imply. We take the identical perspective to social media.


We shouldn’t SHOUT IN ALL CAPS when we’re offended. We shouldn’t take the bait from trolls and sink to their stage. We don’t use foul language. “We’re skilled communicators at a significant information organization. What we say and write in public displays on NPR. There is room to be slightly looser with our language on social media. There are words and phrases that, if written with the best tone, are Okay. Take “badass,” for instance.