The Next Great Advertising Choice?

SEnuke: Ready for action

With therefore much interest in how social networks function, one begins to wonder if there is advertising potential within these social networks?

I've been watching social networking for a while now. In-fact I am a part of various social media sites including https://www.linkedin.com and http://www.myspace.com/ only...

There has been a virtual explosion of social-networking web sites previously few years. Even the major people like Google, Yahoo and MSN are becoming into it.

With therefore much interest in how social networks work, one begins to wonder if you have advertising potential within these social networks?

I have been seeing social media for a while now. In fact I'm a member of various social media internet sites including https://www.linkedin.com and http://www.myspace.com/ merely to name two.

I joined partly because I wanted to see what they were, but moreover to see on SEM what influence social network might have in-the coming years.

I have been a part of numerous ser-vices for a while and the reach these sites have is outstanding.

Like, from my LinkedIn network of eight people I have an expanded network of over 12,600 people.

Imagine that - I'm merely a click or two away from close to 13,000 other folks who share my related interests ranging from what I like to watch o-n TV to work I can offer to them.

Through their connections and my connections, I'm attached to people ranging from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.

But what marketing possibilities exist for Social-networking?

Well, let's have a look at MySpace.

MySpace is among the prime sites on the net today. I-t racked up 9.4 thousand page-views in August 2005 (greater than Google) and new customers are signing up at-a rate of 3.5 million monthly.

MySpace is typical of where todays 18-30 year-old goes to manage their digital life. It allows users to post pictures of themselves and their friends, create a blog, list their favorite bands, watch and share videos, suggest activities to do and lists a set of people they consider friends. It is with this 'Friends List' where the majority of the possibilities lay. If you are interested in data, you will certainly desire to discover about Mike Marko Publishes Post about Marketing through Linkedin.

All forty million plus people of MySpace have a friends page that lists people that person thinks their friend. This is a set of people that they are interested in talking to and about, as well as reading from on an everyday basis. Identify new resources on http://deckbiz.com/news/mike-marko-publishes-post-about-marketing-through-linkedin/0169746/ by visiting our novel site. They can send you emails, comment on your pictures, study your blogs, as well as leave messages that you can then share with others once you put someone as your friend. This is the opportunity for immediate feedback about you.

The capacity to add friends to your page is critical for advertising to MySpace consumers. According to Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This technology is growing up without having ever watched programmed media. 'They do not think in terms of-the recording, and they don't think in terms of a TV schedule. They think with regards to TiVo, P2P, AOL, and of-course MySpace.

You can observe how this could grow.

Let's say you produce a MySpace account to fairly share your service or product. You weblog about it and look for your interests that may be shared by others.

After this you ask them to be your friend. Once they turn into a friend you begin your 'smooth offer' begging your solution to them.

As they grow to appreciate it, they begin blogging and sharing it. Quickly hundreds or even thousand of individuals are talking about you and your product or service.

Don't think this will work?

Let me give some examples to you. There are numerous bands who have gotten their start on MySpace. By simply hosting some of their music on the web and blogging about themselves they developed a following. Soon they'd report deals and contracts prearranged.

Naturally to make use of ser-vices like MySpace you'll need to have anything this target audience needs. If you don't then you probably should not put an excessive amount of effort in to MySpace.

But that does not mean other social media opportunities should be overlooked. As I mentioned above, LinkedIn is more of an expert introduction service. If your product or service fits here then by all means explore it more.

And there are others as well. Companies including Yahoo!s MyWeb, Flickr, http://del.icio.us and more.

So if you have ever wondered what other online options may be out there, consider social networking. It could be another great internet marketing channel..