Social Network

SEnuke: Ready for action


With so much curiosity about how social networks function, one begins to wonder when there is advertising potential within these social networks?

I've been watching social network for a while now. In-fact I am an associate of numerous social network sites including http://www.myspace.com/ and https://www.linkedin.com just...

There's been a virtual explosion of social networking internet sites previously couple of years. Even the big people like Google, Yahoo and MSN are becoming into it.

With therefore much interest in how social networks function, one begins to wonder if you have advertising potential within these social networks?

I have been watching social network for a while now. Actually I am an associate of various social network sites including https://www.linkedin.com and http://www.myspace.com/ just to name two.

I joined partly because I wished to see what they were, but more importantly to see what effect social media could have on SEM in-the coming years.

I have been a member of various ser-vices for some time and the reach these sites have is amazing.

Like, from my LinkedIn network of seven people I've an extended network of over 12,600 people.

Suppose - I'm just a click or two away from close to 13,000 other people who share my related interests ranging from what I like to watch o-n TV to work I could give to them.

Through my connections and their connections, I am related to people ranging from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.

But what advertising opportunities exist for Social Media?

Well, let's take a look at MySpace.

MySpace is one of the top sites online today. This influential http://deckbiz.com/news/mike-marko-publishes-post-about-marketing-through-linkedin/0169746/ site has limitless rousing tips for why to think over this activity. I-t racked up 9.4 thousand page-views in August 2005 (significantly more than Google) and new people are signing up at-a mind-boggling rate of 3.5 million per month.

MySpace is typical of where todays 18-30 year old would go to manage their electronic life. I-t allows users to post pictures of themselves and their friends, create a website, record a common artists, view and share videos, suggest things you can do and lists a couple of people they consider friends. It is with this 'Friends List' where all the opportunities lay.

All forty million plus users of MySpace have a friends page that lists people that person thinks their friend. This can be a list of people who they are interested in hearing from on a normal basis, along with conversing with and about. After you add somebody as your friend they can send you messages, discuss your photos, study your sites, as well as leave messages that you can then give others. This really is an opportunity for instant feedback about you.

The ability to include friends to your site is critical for advertising to MySpace people. In accordance with Courtney Holt, mind of new media and strategic marketing at Interscope Records, 'This technology is growing up with no ever watched developed media. 'They don't think in terms of-the album, and they don't think in terms of the TV schedule. They think with regards to TiVo, P2P, AOL, and needless to say MySpace.

You can observe how this may develop.

Let us say you create a MySpace account to talk about your products or services. You website about it and search for your interests that may be shared by others.

After this you ask them to be your friend. If they become a friend you begin your 'soft sell' begging your solution to them.

As they grow to appreciate it, they start blogging and sharing it. Soon thousands or even thousand of individuals are talking about you and your product or service.

Don't think this will work?

I would like to give you some examples. There are numerous groups who've gotten their start on MySpace. Simply by hosting a number of their music online and blogging about them-selves they created a following. Soon they had file deals and contracts arranged.

Naturally to-use ser-vices like MySpace you'll need to get anything this target market needs. Discover more about Mike Marko Publishes Post about Marketing through Linkedin by going to our thrilling wiki. If you don't then you probably should not put too much effort into MySpace.

But that does not mean other social media opportunities ought to be overlooked. As I mentioned above, Linked-in is more of a professional introduction service. If your products or services meets here then by all means examine it more.

And you'll find the others too. Ser-vices for example Flickr, Yahoo!s MyWeb, http://del.icio.us and more.

When you have ever wondered what other online possibilities could be around, con-sider social-networking. It could be the next great online-marketing channel..