Social Network

SEnuke: Ready for action

With therefore much curiosity about how social networks function, one begins to wonder if there is advertising potential within these social networks?

I have been seeing social media for some time now. In fact I'm a part of numerous social media websites including http://www.myspace.com/ and https://www.linkedin.com just...

There's been a virtual explosion of social-networking websites before year or two. Even the players like Google, Yahoo and MSN are becoming into it.

With so much interest in how social networks work, one begins to wonder if you have marketing potential within these social networks?

I've been seeing social networking for quite a while now. Dig up extra resources on an affiliated article by visiting Mike Marko Publishes Post about Marketing through Linkedin. In reality I'm a member of numerous social media internet sites including https://www.linkedin.com and http://www.myspace.com/ merely to name two.

I joined partly because I wanted to see what they were, but moreover to see on SEM what effect social networking might have in-the coming years.

I have been an associate of numerous services for a while and the reach these sites have is outstanding.

As an example, from my LinkedIn network of eight people I have an extended network of over 12,600 people.

Imagine that - I am merely a click or two away from close to 13,000 other folks who share my related interests ranging from what I like to watch on TV to work I can offer for them.

Through my connections and their connections, I am connected to people ranging from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.

But what advertising possibilities are there for Social-networking?

Well, let's take a look at MySpace.

MySpace is among the top sites on the net today. I-t racked up 9.4 thousand page-views in August 2005 (significantly more than Google) and new people are signing up at a mind-boggling rate of 3.5 million a month.

MySpace is typical of where todays 18-30 year old goes to manage their electronic life. I-t allows users to publish photographs of themselves and their friends, produce a blog, record their favorite artists, watch and share videos, suggest things you can do and lists a couple of people they consider friends. It's with this 'Friends List' where most of the opportunities lay.

All forty million plus people of MySpace have a friends page that lists people that person views their friend. This really is a listing of individuals who they're interested in hearing from on an everyday basis, in addition to conversing with and about. They can send you emails, comment on your photographs, study your blogs, as well as leave messages that you can then share with others after you add somebody as your friend. To read additional info, please consider checking out: http://deckbiz.com/news/mike-marko-publishes-post-about-marketing-through-linkedin/0169746/. This really is the opportunity for immediate feedback about you.

The ability to add friends to your site is crucial for advertising to MySpace users. In accordance with Courtney Holt, head of new media and strategic advertising at Interscope Records, 'This generation is growing up with no ever seen developed media. 'They don't think in terms of-the record, and they don't think in terms of the TV schedule. They think when it comes to TiVo, P2P, AOL, and naturally MySpace.

You can observe how this might grow.

Let's say you produce a MySpace account to share your service or product. You blog about any of it and seek out your interests that may be shared by others.

Afterward you ask them to be your friend. Once they turn into a friend you begin your 'gentle offer' begging your product in their mind.

They start blogging and discussing it, as they grow to understand it. Soon hundreds or even thousand of people are talking about you and your product or service.

Don't think this can work?

Let me give you some examples. There are numerous artists who have gotten their begin MySpace. Simply by hosting a few of their music o-nline and blogging about themselves they developed a following. Soon they'd record deals and contracts lined up.

Obviously to utilize services like MySpace you'll need to have anything this target market needs. If you don't then you probably shouldn't put a lot of energy in-to MySpace.

But that does not mean other social network opportunities ought to be ignored. When I mentioned previously, LinkedIn is more of a specialist introduction service. If your service or product fits here then by all means explore it further.

And there are the others as well. Companies such as Flickr, Yahoo!s MyWeb, http://del.icio.us and more.

If you have ever wondered what other online possibilities could be out there, con-sider social-networking. Maybe it's another great online-marketing channel..