People Getting Rich Online - Niche Research

SEnuke: Ready for action

There are many keyword resources out there. I like to use Overtures because its free and easy. Take into account that the figures from Overture are usually inflated sometimes a l...

Hows that number coming along? You wll remember in the first section of this series I included obtaining a list together of a few ideas on your site or blog niche. Hopefully you have a good sized list of basic types. To research more, you may check out: high pr backlinks. The following steps include narrowing the keywords and then performing some supply and demand research.

There are several keyword tools out there. I like to use Overtures because its free and easy. Remember the numbers from Overture usually are inflated sometimes a bit sometimes a lot. They fudge the figures by counting like requests fly and flies or affiliate and affiliates get counted as the same query. Remember they earn more money convincing their prospective advertisers that a search phrase is common.

Therefore plug-in among the common search terms from your list. Im going to test dogs. Here are the results:

Searches done in February 2006

Count Research Expression

1104234 dog

225786 dog

183180 dog training basics

152056 dog show

139072 dog breeders

98321 dog name

97021 dog education

91172 dog image

88480 dog available

62657 dog grooming

56907 dog surprise

I edited several like spy dog out for expediency. Identify extra info on our favorite partner wiki by visiting link building jobs. I love dog training [basics] and dog breeds. Looks like individuals are looking for both a lot. Since we've the need, lets go over to Google and always check the supply.

Enter the precise search phrase, placing quotes around it so Google searches for just what we want. Google returns 5,59o,000 benefits, If you devote puppy breeds. Try looking in the upper right-hand corner with this number.

Ever heard of Sumantra Roy? Most likely not. Hes a guy who focuses primarily on specific keyword research and SEO. He has devised a method termed the Keyword Effectiveness Index or KEI to gauge the potential of the keyword. I take advantage of a simpler version of it. Here it is:

KEI = Demand / Supply

That's - Demand separated by Supply. The bigger the KEI the better. This gives you a basic KEI that ranges from 1-10. People compare this for the Richter Scale, and therefore each successive number is dramatically greater compared to the last number.

Within our illustration above, the KEI for dog breed could be.04, which isnt that good.

Dog Training Basics yields 45,600 benefits for Google. The KEI would be 4, which will be wonderful. Hmmwait a moment. That concludes our session. Bye. [Sound of running down the door and hallway slamming]. A little nerd humor there.

Execute a few more and see what you develop. I did dog name and got a of.10, that will be lousy. I also tried dog gift, which got me a KEI of.07.

I frequently pick up the highest KEI keywords and connect them back in the Overture software and try it again.

Furthermore, Wordtracker does this all for you. Try it for free and see how easy it's. Just remember that they use different sources for both demand and supply than my example above, but that shouldnt make too much of a difference.

So now we must have a much smaller list that has good quality prospects on it..