Lacoste clothing brand owner hunts for acquisitions

The Swiss family behind apparel company Lacoste is scouting for acquisitions to add to its portfolio of sportswear and “affordable luxury” brands after enjoying a period of strong growth.Get more news about cheap lacoste mens polo shirts,you can vist kictg.com!

Thierry Guibert, head of the international business of Maus Frères SA and chief executive of its biggest brand Lacoste, said in an interview that the Maus family had charged him with expanding the apparel business.

“Our brands have a lot of potential and the group wants to go on the offensive again,” he said, adding that it had considerable firepower since was it debt-free. “There is a desire to reinforce our portfolio of brands.”

The subsidiary that Mr Guibert leads — recognisable by its green crocodile logo — now accounts for about 60 per cent of the roughly €5bn in revenue earned annually by Maus Frères SA. This makes it bigger than the retail outlets in Switzerland, including Manor department stores and DIY chain Jumbo, which are the historical roots of the group.

Los Angeles’ Chinatown Market streetwear brand recently announced its second collaboration with Lacoste, which has been considered, rightly or wrongly, as one of the most preppie brands in fashion. The first collaboration dropped in 2018.

For the 2020 Lacoste x Chinatown Market collection, Chinatown Market again planned to put its own mark on Lacoste style. Think a dramatically oversized Lacoste crocodile on T-shirts, sweatshirts and caps. Also in play, some workwear silhouettes, always popular with the streetwear set, and some electric colorways.

The collection made a debut Sept. 8 at chinatownmarket.com. On Sept.9, the collection was scheduled to take a bow on lacoste.com and at select boutique retailers such as Trendygolf USA.