Google Reviews: Everything You Need To Know About Them

Google is an excellent example of an ecosystem without which it would be difficult for us to imagine everyday functioning. Alphabet's flagship product, Google Search, is used by 42% of the planet's population - that's over 3.2 billion people. The most popular search engine in the world actually has a monopoly, because about 98% of internet users enter a keyword every day.

This data leads us to a simple conclusion: if you have any business and want to be successful in it, you need to be on Google and make sure that the information about the company is found by its potential customers as positive as possible. How to go about it? Where to start? What to do when we find unfavorable or even defamatory opinions on Google about your company? You can learn all of this in the guide prepared by the Good Opinion team.

Good Reviews On Google Are A Boost For Your Business

Google reviews are an important criteria for choosing a brand / product / service for at least 70% of consumers. It is difficult to ignore it, so today the basis for image-building activities of virtually every business must be obtaining the best possible reviews in the search engine and the Google Maps service. Navigate to Reviewr site to find out an useful content on google review.

I don't think we need to convince you of this in any particular way. All you have to do is consider your consumer choices. When was the last time you bought something without first checking the reviews on Google? Would you enter into an important contract with a contractor about whom you cannot find out anything from the search engine? Would you entrust the renovation of your home to a company that is completely anonymous in the virtual world? Exactly...

However, we should remember that the mere trace of a company's operation or the existence of a product is definitely not enough for consumers. More important than the number of opinions is their content, i.e. how existing customers/users evaluate whether it is a product or service or other elements directly related to the entrepreneur.

We will ask you a simple question:

Would you buy a car at a commission that Google has an average rating of, for example, 2.7? You would surely have serious doubts. Going further: if you found a slightly more expensive commission offering similar cars, but with an average rating of, for example, 4.5, would you prefer to choose its offer? The answer is obvious. We subconsciously want to cooperate with leaders, use well-rated products and services, even if you have to pay a bit more for them. Every company - including yours - can and should base its image strategy on this scheme. The first step is to create a Google My Business listing that will allow you to gain customer feedback.

Find out more about why you should create your business card in the Google Moja Firma service.

How To Get Reviews On Google?

There are several ways to do this. First of all: you can and should ask your customers to share their opinion after delivering the product or providing the service. This is important because, paradoxically, satisfied customers leave comments about companies less often than those who have any objections. Therefore, it is worth motivating them a bit - all you need is an e-mail or adding a request to leave an opinion under the order form.

Another source of opinions on Google may be contractors with whom you work on a permanent basis - for example, your subcontractors or ordering parties. If the cooperation is going well, there is nothing to prevent you from asking them to share their opinion under your business card.