Community Marketing - Cursos en línea, clases y capacitación

Presentation of social media management techniques to animate the account of an organization, an association or a brand. Exploration of the animation and the publication of contents on Facebook and Twitter. Tips for stimulating interactions, moderating comments, and optimizing performance. In a constantly changing environment, followed by the latest features, applications and new features associated with social networks. Practical exercises.
Organize and manage communications and interactions with target communities in the company using social media.
DESCRIPTION
This short-term (5-day) training program equips people to maximize social media to interact with customers, promote their organization, products and services or jobs, build and distribute content, and empower communities. virtual and master the various platforms (Facebook, LinkedIn, Twitter, Google+, etc.).
OBJECTIVES
- Use the different platforms available.
- Identify and disseminate relevant content.
- Interact on different platforms.
- Use social media strategically and make them efficient within the organization.
METHODOLOGY
Interactive lecture (60%), exercises and case study (40%)
TARGET CUSTOMERS
Director, Manager, Professional and Technician
curso community manager

FEATURE
Participants will have to carry out knowledge transfer exercises between training sessions, in order to optimize the benefits of this certification.