?The publisher accounts for account integration
At the super higher level, BlueHole may be the Buy CSGO Keys developer of TERA and En Masse may be the North American publisher for TERA. There are variations towards the model but, at its base-core, the roles and responsibilities break up as such:?The developer is responsible for the sport, content update, balance, in-game features, event tools, web, monetization systems, and backend integration pieces.?The publisher accounts for account integration, billing, community engagement, player support, marketing, web design, event planning, monetization feedback (when it comes to their market), gameplay feedback (when it comes to their market), and testing (market testing, possibly some QA).The extra thing with En Masse and BlueHole is that peoplere a part of the same company (En Masse is really a wholly owned subsidiary of BlueHole).And because of this, weve had the opportunity to work more closely with BlueHole on lots of things. We had more use of in-game mechanics than the usual publisher typically would with games. And while things havent been perfect ALL from the time, weve seen impact that people wouldnt have seen inside a super-traditional partnership.