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(Image: hotel-show-Karcher-1.jpg )As environmental issues steal all the headlines, Karcher Middle
East will be using its appearance at The Hotel Show 2008 to educate the
regionCOs interiors market on how to care for floors without harming the
planet.

The company is a subsidiary of Karcher Germany, which is a leading
global provider of cleaning systems, products and services. The firm has
pioneered steam cleaners that it says are completely environmentally
friendly and which have been developed in response to environmentalists
who have demanded cleaning companies find greener solutions. C[pounds
sterling]In the first place, steam cleaning is better for the
environment anyway as it uses a minimum amount of water, but when you
clean with our machines you can be even more economical and do not have
to use any damaging chemicals or detergentsC[yen] says Melanie Florence
ME-ller, business manager residential at Karcher. C[pounds sterling]Plus
our cleaning solutions are practically silent, thus reducing noise
pollution Co they are also very safe and have received certification
from German and international testing authorities,C[yen] she adds.
Karcher says it was the first company in its industry to receive
recognised certification for its environmental management system in 1996
and has become known for its Cylifecycle thinkingCO when developing
products. Steam cleaners work very much like a pressure cooler; water is
heated to boiling point in a sealed boiler to produce steam.
Conventional cleaning methods sometimes only remove dirt superficially Co hot steam however, penetrates the fine fissures between the dirt and
the surface, dislodging stubborn dirt particles. This saves the
environment as expensive cleaning agents become obsolete. KarcherCOs
steam cleaners can be used on hard surfaces, in bathrooms, in kitchens,
on glass, mirrors or furniture surfaces Co even for textile care.
C[pounds sterling]Water in the form of steam is a much more economical
way of cleaning; just one litre of ordinary tap water produces 1,700
litres of steam. We at Karcher feel that we needed to find a solution
for the domestic market to contribute to the efforts of the government
and conserve water wherever possible,C[yen] comments Richard Nouira,
managing director, Karcher Middle East. At the Hotel Show, the
manufacturer will be exhibiting a range of its products developed for
professional use Co in hotels for example. These will include: wet and
dry vacuum cleaners, spray extraction units, floor scrubber dryers, hot
and cold high-pressure cleaners, steam and foam cleaners, single disc
machines, and facility management programmes. Visitors can see Karcher
products in action at stand E 261 in Hall No 4 at the Dubai
International Exhibition Centre.

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