E-cigarette Maker Njoy Seen As Takeover Target Amid Innovation

NJOY Expands Retail Presence Overseas





Altria Group Inc. (MO) , the maker of Marlboro cigarettes, may buy NJOY or another company, following the lead of rival Lorillard Inc. (LO) , which acquired Blu Ecigs in April news for $135 million, Herzog said. V2 CIGS Coupon, LEARN MORE AT: http://www.bloomberg.com/news/2012-12-05/e-cigarette-maker-njoy-seen-as-takeover-target-amid-innovation.html









The Scottsdale, Ariz.-based company moved into the United Kingdom and Europe in mid-2013 and plans to continue the expansion throughout 2014. "With NJOY, and e-cigarettes as a category, we see a huge opportunity -- the opportunity to make cigarettes obsolete," said Bo Ekberg, senior vice president international at NJOY. "To achieve this goal, e-cigarettes must be made as conveniently available as their tobacco counterparts. V2 E cigarette-- Helping you Remove Tobacco Smoking, LEARN MORE AT: http://www.csnews.com/top-story-supplier_news-c21-_njoy_expands_retail_presence_overseas-65065.html